Resorts World Birmingham, Placemaking + Wayfinding
This is an architecturally-responsive Placemaking + Wayfinding system at Resorts World Birmingham for Genting UK.
The installation sits within the central triple-storey atrium and combines a new colour coding system with visual art to celebrate the structure, form and organisation of the building, as well as the flow of movement within it.
Developed through a 2D and 3D analysis of the space means that this is not simply art applied to the surface of architecture, it’s art entirely driven by the architecture itself.